Strong engine, fashionable, stylish, classy – these all are the characteristics of Bullet Classic 500 Efi by Royal Enfield. Its design is quite different from the normal motor bikes. Its seat is relatively small and deep. Generally the fashion loving people buy this kind of motor bikes. It has digital speed-meter with duel modes. Bullet Classic 500 Efi also has an attractive slim body. These two wheelers always maintain a particular standard. So it basically does not market its product through the general market, rather target specific people who like this class. The people are considered as the class of Royal. Words of mouth always play an important role to promote and grow this model of exclusive motor bike in the Indian market.